Passionate about improving your game

Honest Independent advice for all your golfing needs

Our Stores


Welcome to AFGOLF STORE

AFGOLF STORE and ACADEMY is a new and exciting retail and coaching experience for golfers.

Our first superstore store opened in October 2019 at Kingsway Golf Centre, after our expansion from our first store based at Girton Golf Club. Our aim is to provide Honest, Independent, Professional Advice with the support of the latest technology to help your game and to make sure your clubs at set up perfectly for you, whilst offering the widest selection of apparel, shoes and soft goods in the area at the most competitive prices. With our Trackman technology and SAM Putt LAB our custom fit experience will be second to none with all the leading brands available.

We will price match any online retailer and will be more competitive than every before. Our Total Lady Golfer and Total Junior Golf Brands show that we want to be a part of growing this great game and these brands will offer something very different.

Our mission is to create an experience where golfers know that they are receiving the best product, price and service to improve their game. 

It is time to COACH - FIT - PLAY


Our Stores Our Stores

Custom Fit Suite


Custom Fit Suite
Currently under construction our state of the art bespoke custom fit suite will open in January 2020.

It will be the largest and most sort after custom fit suite in the area and with the use of the Trackman technology and SAM Putt Lab it will provide a total bag custom fit option for any golfer.

Whether you are looking to upgrade or improve on your driver your irons or your putter we will be a great option to help your game. Plus with knowledgeable PGA staff on hand overseeing every custom fit you are sure to receive the best possible advice.

Book your custom fit with us today

Custom Fit Events


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The Repair Centre


The Repair Centre
Our Repair Centre is a unique addition to the shop at Kingsway.

We have created a space where club and trolley builds can be carried out whilst a customer is in store and even able to watch.

We carry many grip and shaft options are able to carry out most repairs in 24 hours if we need to order a component in.

It is a great asset to make sure your clubs and trolley are looking and feeling fresh.

Head into store and speak to one of the team for more information on pricing. 

Total Junior Golfer


Our Mission: is to create a platform that’s allows junior golfers to play together, learn together and gain skills that last a lifetime.Welcome to our 2020 Total Junior Golfer academy. We are delighted to have you join us and begin your golfing pathway within our academy.
Each week you will learn new skills and test them out on our golf course.

Benefits:  
Weekly tuition with a team of PGA professionals  
Entry to our winter series tournaments and summer knock out 
 Unlimited use on our par 3 short course  
Academy handicap  
10% off US Kids products in store

Total Junior Golfer Total Junior Golfer

AFGolfStore Kingsway


  • Kingsway Golf centre, Cambridge Road, Melbourn, Cambridge, UK

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