AFGolfStore FAQs: Your Top Golfing Questions, Answered

Whether you’re chasing single figures or just trying to stop slicing your driver, every golfer has questions. At AFGolfStore, we meet hundreds of players every week, from weekend gamers to dedicated practicers, and we hear the same concerns time and again. So here’s our straight-talking guide to 5 of the most common ones.

1. “Why am I still inconsistent even though I practice?”

Because practice without proper form is just repetition — not improvement.

Inconsistent shots often come down to small flaws in swing mechanics. Without expert feedback, it’s easy to groove the wrong movements over time. That’s where our PGA coaching team and TrackMan technology come in. We don’t just tell you what to change, we show you why, with real data and tailored drills.

You can speak to the coaches before taking further action, which will offer you more insight and trust into their coaching styles.

2. “Do I really need a custom fitting — or is that just for pros?”

Custom fitting isn’t a luxury, it’s a game-changer. For everyone.

If you're playing with clubs that aren’t matched to your swing, you’re working harder than you need to. Our free custom fittings use real-time TrackMan data to optimise every club, from driver to putter, based on your speed, swing path, goals and much more. You walk out with confidence and equipment that actually works for you, not against you.

PLUS It’s free. It’s accurate. And no, we don’t push for a sale. If you are still unsure, we do of course have clubs available in store that can be bought without a fitting!

3. “How do I know what golf gear is actually right for me?”

You test it. With us. On the range. With real results.

There’s a lot of noise in the golf gear world. That’s why we let you try before you buy, using live fitting environments, demo clubs, and expert guidance. And its not just clubs, you can try on clothing and shoes in store to ensure you are happy with what you want. When it comes to a bag or trolley, our team are on hand to explain any details and demonstrate its use so you are left satisfied!

We stock leading brands, and we help you find the right one, not just the popular one.

4. “I bought clubs online — why don’t they feel right?”

Because clubs are not one-size-fits-all — especially not online.

Online deals might save a few pounds up front, but if the shaft flex is wrong or the lie angle’s off, it can ruin your game. That’s why we always say: get fit first. Even the best club in the world won’t work if it’s not built for your swing.

Pop into any of our locations and bring your current setup — we’ll show you how to optimise what you have, or what you need. Oh, and if you did find it cheaper online, we will price match!

5. “How can I actually improve — not just spend more?”

Invest in knowledge, not just equipment.

Improving your game isn’t about chasing the next gadget. It’s about understanding what’s holding you back and fixing it with expert support. That’s why we offer:

  • PGA coaching, tailored to your level

  • Golf club optimisation, not just upgrades

  • A try-before-you-buy policy on all major gear

  • Loyalty rewards through our MYAF points system

We’re here to help you improve your game, not just your golf bag.

Final Thought: The Right Help Makes the Game Better

At AFGolfStore, we exist for golfers who are serious about getting better. Whether it’s fixing your swing, upgrading your gear, or just understanding what your numbers mean, we’ve got your back. No pressure. No hard sell. Just straight-up expertise and support.

Drop in to any of our locations or book online to start improving today.

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